Best Business Intelligence Software Tools

Business intelligence tools (BI tools) are types of software used to collect, organize, visualize and analyze data accumulated through business operations to highlight trends and patterns to allow for actionable data-based decision-making.

Buyer's Guide

Last updated on October 18th, 2023
Business Intelligence Tools Are All About Discovering Actionable Insights

BI Tools Buyer's Guide

Business intelligence (BI) tools help you earn revenue and grow your business by giving you a clear picture of your enterprise. With market performance and operational insight, reports are the mainstay of your business strategy and direction.

Whether seeking a BI tool for the first time or upgrading, deciding upon one business intelligence software is challenging, especially with many free and open-source platforms. And you can’t afford to miss out on an excellent product.

We’re here to help with tips on the best deployment modes, basic and advanced features, current trends and the best BI software in the market.

Executive Summary

  • BI software helps boost your bottom line by utilizing market insight and business metrics.
  • Data visualization, reporting, embeddability, geospatial analysis and mobile insight are must-have BI features.
  • Current business intelligence trends include data literacy, governance and SaaS solutions.
  • Creating a requirements checklist is an essential first step in a business intelligence software search.
  • Prepare beforehand for vendor discussions by making a list of questions to ask them.

What Are Business Intelligence Tools?

BI tools are software applications that support organizations by providing information on internal operations and client transactions. This information — business intelligence — is crucial for reporting and business analytics.

Business intelligence platforms aren’t mere spreadsheet tools. They’re sophisticated big data and embedded analytics tools too. The explosion in data volumes drives vendors to scale their offerings, which is why you see such a wide variety of BI software.

Dundas BI

Viewing metrics by dragging a database table to the dashboard in Dundas BI. Source

Where Do You Start?

Should you ask for a BI tool, or will a data analytics solution be equally good? Data analytics is one technique among many used for business intelligence and includes real-time data monitoring, dashboarding, reporting and benchmarking.

Additionally, it includes performance management and data mining.

BI tools can be

BI software can be open-source, free and paid, complicating your search.

Contrary to common perception, free and open-source tools aren’t always lightweight. Many such systems are the mainstay of companies, many of which are considerably-sized businesses.

BI platforms serve industry verticals like retail analytics, manufacturing, transportation and healthcare.

If this is you, narrowing your search might be easier, but it’s just the start.

A lot depends on your company’s IT infrastructure — are you in the cloud, on-premise, or would you instead work with a hybrid model?

Deployment Methods

We break down the pros and cons of each.

Business Intelligence Deployment Methods

On-Premise

Installed directly onto hardware your business owns and maintains, on-premise deployment offers several advantages.

Benefits
  • Get Uninterrupted Service: On-premise systems don’t rely on the Internet, so connectivity issues won’t affect your business.
  • Keep Data Secure: Your company’s sensitive information stays onsite, with complete control over security and activity tracking.
  • Maintain Independently: You have full autonomy over system maintenance, upgrades and fixes. You can decide on downtime schedules and add storage at will.
  • Pay Once: Deploying the best business intelligence software on-premise costs you once but gets you a perpetual license. It can be a more attractive option than a recurring service subscription that might get costlier over time.

But there’s downsides too.

Limitations
  • Complex Implementation: Deploying on-premise is time-consuming. Integrating the business intelligence platform and training employees can take days, even months.
  • IT Resources Necessary: You’ll need technical staff to maintain and fix your systems and hardware, plus physical storage for the machines.
  • Higher Cost of Entry: Besides the license, paying for hardware and infrastructure is money in the hole, a significant investment before seeing returns.
  • Hard To Scale: Scaling resources every time your business grows is complicated, time-consuming and expensive.

Cloud-Based

Cloud BI solutions are infrastructure-agnostic and cost-effective and can be self-hosted or served to you via the Internet as SaaS (software-as-a-service).

Benefits
  • Deploy Painlessly: What used to take months takes days, sometimes hours, and updates are faster.
  • Scale Flexibly: Most cloud-based business intelligence solutions let you add or remove features, including storage, at an extra charge that’s minimal enough not to burn a hole in your pocket.
  • Gain Insight Anytime: You can access cloud data anytime, anywhere. Team collaboration becomes easy with shareable links.
  • Get Lower Cost of Entry: Cloud-based systems offer monthly and annual subscriptions, allowing smaller businesses to adopt BI without a massive capital investment.
  • Get Software-As-A-Service: Paying to use vendor-hosted software services frees you from maintenance, upgrades and fixes.

SAS Visual Analytics Security

Conditional grants in SAS Visual Analytics restrict access to users by role. Source

But, consider the cons of cloud platforms before deciding.

Limitations
  • Security: Many enterprises avoid trusting the cloud with sensitive financial information, including trade secrets.
  • Connectivity Issues: Accessing your data through the internet is cool, but you can’t control it. The cloud isn’t perfect, and access and connectivity issues can cause performance lag.
  • Costs Add Up: Monthly payments seem lower, but costs can stack when buying additional licenses and modules.
  • Reliance on a Third Party: Access to company information depends on third-party servers, and businesses can suffer if they go down.

Hybrid

According to Cisco’s 2022 Global Hybrid Cloud Trends Report, 82% of IT leaders confirmed adopting a hybrid cloud setup. It’s a significant increase, considering that more than 60% of companies used it in 2021, while 30% were in the consideration stage.

A hybrid cloud is a loosely coupled setup of private and public cloud and on-premise deployments, forming a flexible computing system.

It allows deploying and running your applications across on-premise and cloud platforms without worrying about compatibility.

Benefits
  • Gain Flexibility: A hybrid model combines the scalability and versatility of a public cloud with the control of a private setup. It seamlessly accommodates changing business needs and workloads.
  • Optimize Cost: Use your private infrastructure for most workloads — you’ve already paid for it. And utilize cloud services for temporary workloads — they’re often pay-as-you-go, and you can save a tidy sum by optimizing usage.
  • Maintain a Failsafe System: You can store essential data and applications in the cloud — having a fallback separate from your primary infrastructure helps you get back on your feet faster in case of disaster.
Limitations
  • Complexity: Managing a hybrid cloud environment requires expertise in cloud tech, integration and orchestration. Different APIs, data formats and infrastructure configurations can make it an uphill task.
  • Latency Issues: Moving data across the public cloud and private infrastructure can affect performance, disrupting downstream processes.
  • Vendor Lock-In: Like a patchwork quilt, a hybrid cloud setup has many pieces. Depending on multiple cloud service providers opens you up to restrictive vendor lock-ins. Securely migrating data between systems is a demanding task.

Lastly, data security in the cloud remains a challenge, according to 37% of IT companies, the above Cisco report says.

Deploying across platforms requires business and technical teams to collaborate closely, so determine internally if your organization is mature enough to adopt a hybrid cloud approach.

Unsure about which deployment model will fit? Call us to receive advice from the experts.

Business Intelligence Tools Report

Expert recommendations and analysis on the top Business Intelligence Software

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Primary Benefits

Business intelligence helps identify marketing trends by analyzing CRM and supply chain software data. It enables goal-setting, identifying inefficiencies and generating near-real-time reports.

Benefits of BI Tools

Enhance UX

Business intelligence assists in lead conversion and client retention by giving you customer data to analyze. The derived insight helps you personalize your marketing campaigns and rein in turnover.

It helps you push targeted promotions and tailored products and services to buyers.

Accurate sales forecasting, revenue projections and on-point customer segmentation help you allocate resources and plan better. Monitoring CRM performance metrics and tracking customer sentiment on social media keeps you competitive.

Manage Workforce

With BI tools, you can retain employees for longer by optimizing productivity, hiring smart and building effective schedules. Performance analysis, workforce planning, tracking absence/leave patterns and engagement data are key business intelligence insight that helps.

Other benefits of BI tools are performance reviews, employee goal setting, gathering team and management feedback, and managing competencies.

BI tools drive successful talent acquisition, succession planning and employee development. You can help your employees grow with your organization by creating career paths that align with their skill set and potential.

Streamline HR

As a human resource manager, you can improve employee engagement, mitigate legal risks and maintain compliance with labor laws with reporting.

You can ensure employees are paid fairly by analyzing employee demographics, compensation data, retention metrics and risk factors.

Control Supply Chain

Managing supply chains is no easy task with production planning and inventory management. Maintaining supplier relationships and executing transactions is possible with BI.

BI software drive savings with demand forecasting, inventory optimization, supplier performance evaluation and cost analysis.

Plan Ahead

Knowing where you’re headed and how to get there is business-critical. Some modern BI solutions come pre-packaged with predictive and prescriptive analytics, so check for those if you need business planning as part of the feature set.

And they’re intuitive, so anyone can build predictive data models using visuals and user-friendly interface actions.

Predictive analytics software lets you perform regression analysis where you decide the outcome and backtrack to determine what to do today to get that particular result in the future.

Prescriptive analytics uses statistical models and machine learning (ML) algorithms to make projections based on specific rules.

Many BI tools simplify your life by allowing simple English queries and providing automatic recommendations.

Business Intelligence Tools Report

Expert recommendations and analysis on the top Business Intelligence Software

Get free access now

Implementation Goals

What do you want the new business intelligence software to achieve? Does your reporting process leave much to be desired? Do you need a better handle on business planning?

Listing your implementation goals is an excellent starting point.

BI Software Implementation Goals

Goal 1

Stay Competitive

  • You want to outperform your competitors.
  • You wish to track performance KPIs.
  • You want to be ready for opportunities and eventualities.
  • Rather than react to market dynamics, you want to be the one creating those trends.

Goal 2

Improve Decision-Making

  • You want to monetize your information.
  • You want to base decisions on hardcore numbers.

Goal 3

Utilize Existing Systems

  • The business intelligence solution should work with your existing infrastructure.
  • Secure data movement and access should be possible across the integrated systems.

Goal 4

Discover Useful Insight

  • You should be able to explore and analyze metrics independently.
  • You wish to view consolidated insight from several sources.
  • Reports should be customizable and easy to understand across the board.

Goal 5

Get Accurate Reports

  • Information should be correct and up-to-date.
  • Sharing insights should be straightforward.
  • Team collaboration on dashboards and reports should be possible.
Business Intelligence Tools Report

Expert recommendations and analysis on the top Business Intelligence Software

Get free access now

Basic Features & Functionality

Interactivity, real-time monitoring and self-service are crucial features in any data-driven software, and BI software are no exception.

Here are some other features to consider.

Data Management

The top business intelligence tools connect to files, relational databases, cloud sources, web services and data warehouses using connectors and APIs.

Data quality management is a must-have for accurate and reliable information. Your business intelligence platform must cleanse inconsistent data using parsing and enrichment techniques.

Dashboarding and Data Visualization

Dashboards show your desired metrics on one interface, letting you filter them to get deeper insight.

BI tools are all about real-time monitoring via data refreshes, manual or automated, to keep you updated with the latest insight.

A rich visualization library serves your diverse data needs — every graphic type doesn’t suit every dataset.

Pre-built report templates are life savers — who has the time to build from scratch?

Reporting

Despite all the noise about interactive, live reports, static reports matter still. A BI solution that provides traditional and modern reports can cater to all your reporting needs.

Reports are for sharing — through email, instant messaging apps and team chats. You can save time with a BI tool that provides report scheduling.

Security

The best business intelligence solutions allow setting up role-based access and object-level security.

Your BI tool must have backup and recovery protocols to safeguard your information.

User management should include role-based authentication, activity logging and traceability.

Advanced Analytics

Business data is rarely two-dimensional — for instance, a product is associated with an ID, name, category or size, stock by store, year of launch and more.

Analyzing these metrics requires multidimensional analysis. Ask vendors if their product has this capability.

Advanced analytics enhances business intelligence with statistical functions and mathematical calculations. They add value to your business by uncovering new insight.

Embedded BI

Using business intelligence capabilities without switching to the application in another tab is embedded tech at work. Can your tool of choice do this?

Embedding vendor-hosted BI software requires you to sign in to your solution instance, which is fine if your data is separate from other users.

BI tools need to support multi-tenancy for it to happen.

Geospatial Visualizations and Analytics

Displaying area-based information in columns is excellent for tabular reports, but showing it in graphs and maps requires more.

Presenting location details in visualizations requires integrating with Mapbox, Google Maps and Bing Maps.

Mobile BI

Determine internally if a mobile app is essential for your team to stay connected to data when out of the office.

Mobile alerts and notifications are a great way for stakeholders, including senior management, to monitor KPIs remotely.

Business Intelligence Tools Report

Expert recommendations and analysis on the top Business Intelligence Tools

Get free access now

Advanced Features & Functionality

Consider acquiring advanced capabilities at the onset if your company has specific needs or plans to scale. These include IoT (Internet of Things), augmented analytics and more nuanced reporting features.

BI Software Advanced Features

Advanced Querying

The best business intelligence software query against databases directly, keeping results fresh and accurate.

Then there’s streaming analytics — information from social media websites, app activity, clickstreams, equipment sensors and stock market quotes.

Ask vendors if their BI tool connects to streaming data sources if you need it.

Many BI tools save computing resources by updating metrics when you access them.

A power-saving technology — incremental refreshes — loads only the information that changed instead of performing a complete upload.

Asynchronous refresh is another optimization technique.

AI-ML

Artificial intelligence (AI) improves the quality and speed of information by letting you ask questions in simple English and pairing it with automated predictive insight.

It lets you ask your BI tool, “What are my sales projections for the next six months?”

Getting the same information from tabular reports would be a challenge.

Machine learning is a subset of AI, guiding data analysis with automated recommendations. It learns from your actions to give you contextual results and suggestions.

Advanced Reporting

KPI monitoring is a task best delegated to software programs — you can’t always be online.

A BI software that delivers reports to your inbox on data changes keeps you two steps ahead of market trends.

Advanced capabilities include personalized insight via report bursting, keeping your business front and center. Report consumers receive only relevant reports.

A management-level report will be a high-level overview, while a departmental report will be detailed.

Power BI and Pyramid Analytics offer report bursting.

IoT Analytics

IoT (Internet of Things) data includes information from web-connected pipelines, weather stations, smart meters, delivery solutions, motion sensors and virtual assistants.

Add IoT analytics to your requirements checklist if your business needs this insight.

Business Intelligence Tools Report

Expert recommendations and analysis on the top Business Intelligence Tools

Get free access now

Current & Upcoming Trends

Knowing what to expect helps us prepare better for what’s to come. Industry trends can reveal critical functionalities you might want to include in your ask list.

Business Intelligence Trends

Data Literacy

Self-service BI ranks consistently high on the Business Application Research Center’s annual business intelligence trends survey. AI is a significant driver of data literacy, making business intelligence software user-friendly and everyone a citizen data analyst.

User autonomy is a significant draw for enterprises as it helps reduce the time to insight. Independently accessing information boosts employee engagement, giving them a sense of shared ownership of projects.

User autonomy is high on enterprises’ ask list regarding new business intelligence software.

Read about explainable AI in our Future of Business Intelligence (BI).

Data Governance

Sourcing information from myriad complex sources can cause data security and quality issues, which makes complying with data privacy guidelines essential.

Enterprises increasingly seek software with data governance baked in. As a business intelligence software buyer, ensuring your platform offers this functionality is essential.

And with these regulations changing frequently, a vendor that keeps up to date with them is a cut above the rest.

With the risks artificial intelligence poses for data security, governance is a bear and will be the software industry’s focus for the foreseeable future.

Read about data privacy and security in the age of AI in our Future of Business Analytics Trends article.

Mobile Intelligence

Over 90% of global users surf the Internet on mobile devices for personal and professional purposes. On the industry front, Mordor Intelligence predicts the mobile BI market will grow at a CAGR of 22.43% over the forecast period 2021–2026.

Software vendors cannot ignore the market potential of making BI software available on mobile.

BI applications on remote devices and laptops are the primary means of work today, especially after changed work norms post-COVID-19.

Besides sales figures, these apps pull data from social media comments, posts and product mentions that indicate what people think about your product. Negative customer feedback, even random comments, can considerably harm your brand.

Additionally, eCommerce apps on mobile are significant customer touchpoints for browsing or purchasing your products online. Mobile insight forms a significant chunk of customer intelligence, with easy product accessibility for end users.

SaaS BI

In this survey, around 50% of the respondents stated that cloud BI is either important or very important to their organization, with 27.5% considering it business-critical.

Launching data warehouses and multidimensional data processing techniques like OLAP brought traditional BI under the scanner. Could it handle the additional processing demands?

Cloud computing, especially software-as-a-service, was the software with optimization techniques like server clustering and parallel processing. Plus, SaaS became available on mobile, making work from home a reality.

Flexible subscriptions freed up enterprises — no maintenance and infrastructure overheads — to test-run business intelligence software without burning a hole in their pocket.

SaaS business intelligence is an industry disruptor, and it seems set for interesting innovations going ahead.

Check out our article on Business Intelligence Trends for an in-depth look at where the industry is headed.

Cost & Pricing Considerations

Who will use the business intelligence software, and will they need training? Where does your existing system fall short? Keeping your business needs and limitations in mind can help narrow your search.

Factor in the initial cost of the software, ongoing maintenance and support costs and the investment required for the hardware. Compare it against the value it’ll provide. Does it align with your business goals?

Take the time to understand the various pricing models. It can make or break your buying decision even when the product ticks all your checkboxes.

  • Subscription-based software is available for a recurring monthly or annual fee. It’s vendor-hosted and maintained.
  • Usage-based pricing involves paying for the resources you use. It’s pretty handy if you have fluctuating workloads. Core-based pricing is one variant.
  • Perpetual licensing is when you pay a one-time cost of owning the software.
  • Value-based pricing can work for you if you’re on a tight budget. Product cost depends on the value the BI software provides to your business.

Costs can vary depending on

  • Pricing model
  • Data migration needs
  • Features and functionality
  • Maintenance and support requirements
  • Customizations
  • User seats
  • Add-ons

Research potential vendors — check online reviews, read industry guides and ask colleagues for recommendations.

Always ask if a free trial or version is available and what it entails.

Learn the difference between free and freemium software — both kinds are meant as an introduction to the vendor’s flagship software to entice you to buy the paid version. Which one will fit your needs?

Our article on Lean Selection methodology breaks down the software search process for you.

Price Guide for BI Tools

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The Best Business Intelligence Tools

Check out the top business intelligence tools on the market, curated by SelectHub analysts. Besides a brief overview and pros and cons, we mention what each product is best for, ranked by our analysts on a scale of 1-100.

Power BI

What It Does

Microsoft Power BI is business intelligence software that enables real-time reporting and analysis using performance and trends data. Interactive visualizations and reports allow deep-dive data exploration.

Data modeling allows you to establish dataset associations to derive actionable insight and help your business grow. Its integration with Excel allows importing of data and reports. Additionally, you can visualize Power BI data in Excel.

Power BI

The Sales and Returns sample report in Power BI. Source

Product Overview

User Sentiment Score

88%

Analyst Rating

84

Company Size

S | M | L

Free Trial Info

Free Power BI Pro and Premium Per User (PPU) trials are available. The Desktop version is perpetually free.

What It’s Best For
Capability SelectHub Analyst Score
Data Management 100
Data Querying 90
Reporting 88
Geospatial Visualizations and Analysis 86
Advanced Analytics 85
Pros and Cons From User Reviews
Pros Cons
About 96% of users cited its seamless integration with Microsoft systems as a huge advantage. About 85% of users said there’s a steep learning curve.
Around 86% of users appreciated its excellent connectivity to ERP systems and real-time data warehouses. Though 56% of users said it’s value for money, a close 44% of reviews said it’s pricey.
Approximately 98% of users praised it for its intuitive visualization builder, pre-built templates and formatting options. Over 96% of users said it’s resource-intensive and deployment is time-consuming.

Oracle Analytics Cloud

What It Does

It’s a leading analytics and business reporting tool. Besides personalized searches and conversational analytics, you can build ML-driven data models. Machine learning also drives auto-charting for faster metric visualization and analysis.

Collaborating on shared visualizations and dashboards is possible. You can share visualizations and dashboards on social media. As an author, you can set visualization actions for end users for each dashboard.

Oracle Analytics Cloud

Perform visual data analysis using interactive dashboards. Source

Product Overview

User Sentiment Score

84%

Analyst Rating

85

Company Size

S | M | L

What It’s Best For
Capability SelectHub Analyst Score
Data Management 95
Reporting 92
Advanced Analytics 89
Data Querying 88
Augmented Analytics 76
Pros and Cons From User Reviews
Pros Cons
All users mentioning interactivity praised the business intelligence platform for its drill-down and filter functionalities. Around 88% of users said support response was slow and inadequate.
Around 95% of users appreciated the software’s reporting capabilities. About 74% of reviews mentioned the software is costly.
About 83% of users said the software is user-friendly. Technical issues slowed down performance for about a fifth of the polled users.

MicroStrategy

What It Does

It’s an ML-driven BI software for visual analysis, reporting and application building. MicroStrategy is known for its variety of desktop reports, which include grid and graph reports and a combination of the two.

This business intelligence software supports app development by integrating leading technology systems and open-source tools.

Microstrategy

A performance analysis dashboard and summary in MicroStrategy. Source

Product Overview

User Sentiment Score

82%

Analyst Rating

72

Company Size

M | L

What It’s Best For
Capability SelectHub Analyst Score
Data Management 100
Advanced Analytics 96
Reporting 92
Geospatial Visualizations and Analysis 88
Data Querying 75
Pros and Cons From User Reviews
Pros Cons
All users appreciated the software’s reporting capabilities. All of the reviews that mentioned price said it was too expensive.
All users praised its mobile BI capabilities. Over 91% of users said implementation was time-intensive.
Over 87% of users found it easy to use. Around 81% of users said adoption was tricky due to a steep learning curve.
About 82% of users were satisfied with its data visualization and dashboarding functionality. About 64% of users said the software was slow, being memory-intensive.

TIBCO Spotfire

What It Does

It’s a business intelligence and reporting platform that blends IoT and social media metrics with performance metrics. Advanced predictive analytics keeps you agile in a constantly evolving, competitive market.

Its proactive user community designs and distributes free e-learning courses, wiki entries and dashboards.

TIBCO Spotfire

Spotfire helps business analysts uncover desired insights. Source

Product Overview

User Sentiment Score

84%

Analyst Rating

80

Company Size

S | M | L

Free Trial Info

The vendor offers a 30-day free trial.

Starting Price

$0.99

What It’s Best For
Capability SelectHub Analyst Score
IoT analytics 100
Advanced Analytics 96
Reporting 92
Geospatial Visualizations and Analysis 88
Data Querying 75
Pros and Cons From User Reviews
Pros Cons
More than 91% of users praised the platform for its reporting capabilities. All users mentioning analytics said it’s unfit for small dataset analysis.
Of reviews that mentioned dashboards, 86% said they were satisfied with the customizations. All reviews mentioned the lack of documentation as a blocker in adoption.
About 78% of users appreciated its interactive visualizations. Around 75% of users said performance slowed down while extracting large datasets.

Qlik Sense

What It Does

It’s a market intelligence and analytics platform for creating business reports and dashboards. ML algorithms suggest best-fit visualizations by analyzing the selected data.

Centralized task and user management, a mobile app and globalization make it a robust platform.

Qlik Sense

An executive dashboard shows sales analysis metrics in Qlik Sense. Source

Product Overview

User Sentiment Score

85%

Analyst Rating

85

Company Size

S | M | L

Free Trial Info

The vendor offers a 30-day free trial.

Starting Price

$30

What It’s Best For
Capability SelectHub Analyst Score
Data Management 100
Data Querying 92
Advanced Analytics 91
Reporting 91
IoT Analytics 82
Pros and Cons From User Reviews
Pros Cons
About 86% of users said the platform was intuitive and user-friendly. About 90% of users said security was challenging to implement.
Approximately 85% of users said the software was easy to learn. Around 86% of users said the platform allows limited customization.
Around 81% of users said the software excelled at embedded analytics. Approximately 86% of users found the software expensive.
Almost 77% of reviewers were satisfied with its interactive and responsive visualizations. Almost 78% of users said the platform struggled with sharing and collaboration.

Check out our Jumpstart platform detailed product scorecards ranked by feature.

Business Intelligence Tools Report

Expert recommendations and analysis on the top Business Intelligence Tools

Get free access now

Questions To Ask Yourself

Ask yourself these questions as a starting point in the context of your organization and its needs.

  • What are our pain points, and how do we expect the new software to address them?
  • How much customization will we need?
  • Will we require in-house technical resources? Or will we need to rely on the vendor for deployment?
  • Which systems should integrate with the new platform?
  • Which are the critical dependencies impacting deployment?

Questions to Ask About BI Tools

 

 

 

Questions To Ask Vendors

Vendor discussions are excellent for addressing queries and concerns. We suggest some questions to add to your list.

About the Software

  • What are your product’s core strengths?
  • Can we customize the software as desired?
  • Does it support interactivity and user autonomy?
  • Which security features are available?
  • Are there any volume-based limitations on data processing?

About the Vendor

  • How long have you been in this industry?
  • What support or training do you provide?
  • What differentiates your services from other vendors?
  • How long does deployment take? Do you offer assistance?
  • Is documentation available?
Business Intelligence Tools Report

Expert recommendations and analysis on the top Business Intelligence Tools

Get free access now

Next Steps

The top BI tools boost revenue and improve business performance by harnessing proprietary data. Moreover, you get the added benefit of business planning with predictive analytics.

This buyer’s guide is a primer to guide procurement professionals responsible for selecting a BI solution for their organization.

Once you have the vendor shortlist, reach out to them with questions and a request for proposal (RFP). Ask about free trials or demos as proof of concept of the product.

Research them thoroughly before starting further discussions. Decide after careful consideration and go ahead with the purchase.

Are you still feeling overwhelmed in your business intelligence software search? Get started with our free comparison report to learn more about the market leaders.

Product Comparisons

Additional Resources

Tableau

User Sentiment:
User satisfaction level icon: great

Tableau is a data visualization and analytics solution that assists enterprises in making data-driven business decisions. It blends information from a wide range of sources to deliver actionable, real-time insights. It allows exploration of data via intuitive means such as drag-and-drop filtering and natural language queries, irrespective of skill levels. With ample customization and security options, it offers control over data visualization, enabling creation of dashboards and stories that effectively convey business narratives. It can be purchased as part of the Tableau Creator package, which includes the desktop version, Prep and a Creator license of the server or online version.

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Power BI

User Sentiment:
User satisfaction level icon: great

Microsoft Power BI is an analytics tool that assists in reporting, data mining and data visualization to provide business insights. Through Power BI's simple interface, businesses can connect to a variety of data sources and create their own dashboards and reports. Originally born from Excel as an add-on, Power BI has since grown to stand on its own. At a relatively low cost, Power BI fulfills the needs of organizations ranging from small business owners to enterprise operators. There are three versions: Desktop, which is available for free for individual use, an upgraded Pro plan offered on a monthly price-per-user SaaS subscription and a capacity-based Premium plan which provides enterprise-level insights with on-premise deployment and a dedicated cloud infrastructure.

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Board

User Sentiment:
User satisfaction level icon: great

Board is a robust solution that offers analytical insights, business analytics and enterprise performance management all under the same hood. It helps key players of a company improve the effectiveness of their decision making. Its customizable and interactive dashboards give enterprises the ability to see a high-level overview of their business, as well as drill down into their KPIs to assess business performance goals. It serves mid- to large-sized companies across various industries, and its programming-free toolkit helps businesses analyze and plan with a tailored, efficient approach, irrespective of technical skill levels.

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Looker

User Sentiment:
User satisfaction level icon: great

Looker is a web-based analytics solution that offers businesses the ability to explore, discover, visualize and share data insights. Enterprises can view data sources and drill down into data to better understand their business and metrics. Using a simple proprietary modeling language, this system helps define data relationships while bypassing SQL. It facilitates data literacy and accessibility, irrespective of technical skill levels. It was acquired by Google on June 6, 2019, for $2.9 billion.

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Qlik Sense

User Sentiment:
User satisfaction level icon: great

Qlik Sense is a self-service data analytics software that enhances human intuition with the power of artificial intelligence to enable better data-driven business decisions. It allows organizations to explore their data and create intuitive and compelling visualizations from data insights with drag-and-drop simplicity. As the next-generation advancement of QlikView, released in 2014, it expands analytical possibilities to support the entire insights life cycle and helps businesses modernize their approach to intelligence. It has two editions: Business and Enterprise, offered on a per account annual subscription. Enterprises can choose between a hosted SaaS public cloud or multi-cloud, on-premise or private cloud deployment. Qlik Sense Business comes with a free 30-day trial. Its desktop version is available for free for personal use.

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Spark

User Sentiment:
User satisfaction level icon: great

Apache Spark is an open source unified analytics software for distributed, rapid processing. It distributes data across clusters in real time to produce market-leading speeds. It is rising in popularity in the space, catching up to its sister-offering, Hadoop, because of its quicker speeds and specific focus on optimizing processing performance and ability to stream data. It supports several coding languages, including Python, R, Scala, SQL and Java. It can function stand-alone, or be integrated into broader workflows easily.

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PowerPoint

User Sentiment:
User satisfaction level icon: great

PowerPoint is a rising application that ranks 7 among all Business Intelligence Tools according to our research analysts and 1356 crowd-sourced reviews from 2 sources. Starting from $6, PowerPoint is priced below average, commonly offers a free trial and is most fitting for all company sizes. Businesses who have used PowerPoint include ABB, CAT and Chevron. PowerPoint can be deployed online and on-premise and is accessible from a handful of platforms including Windows devices.

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QlikView

User Sentiment:
User satisfaction level icon: great

QlikView is a data discovery and customer insight platform from Qlik, a leader in the insight and intelligence space. However, it is not available for purchase any longer. Qlik Sense, Qlik’s next-generation offering, is available for new customers. It offers self-service data that can help drive decisions and generate significant ROI for technical skill level users. It’s built from the ground up to be affordable, scalable and adaptable. It can ingest data from diverse sources like big data streams, file-based data, and on-premise or cloud data. It is well-known for its data associations and relationship functionality, keeping data in context automatically. It delivers results quickly via its patented in-memory data processing module, processing data down to as little as 10% of its original size.

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Spotfire

User Sentiment:
User satisfaction level icon: great

TIBCO Spotfire is a complete business intelligence and data discovery platform that can perform various functions, including in-depth analysis and robust visual reporting, all powered by artificial intelligence. It offers data streaming technology, which can support insights with AI, big data integration, integration with the Internet of things (IoT) and more.

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Oracle Analytics Cloud

User Sentiment:
User satisfaction level icon: great

Oracle Analytics Cloud is an AI-powered solution that provides robust reporting and analytics features to businesses of all sizes. It offers a strong selection of reporting and analytics features from the convenience of the cloud. It prepares and analyzes data for trends, then turns that data into an intuitive visualization for users to explore and share. This helps users get a deeper understanding of a range of business questions as well as make accurate predictions and forecasts.

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Sisense

User Sentiment:
User satisfaction level icon: great

Sisense is an end-to-end data analytics platform that makes data discovery and analytics accessible to customers and employees alike via an embeddable, scalable architecture. With a back-end powered by in-chip technology, it allows analysts to blend large datasets from a variety of sources into a single cohesive database for the entire company. On the front-end, users of all technical skill levels can craft visualizations, reports and dashboards to explore and share insights that drive businesses forward. Its AI-driven, cloud-native analytics offering, Fusion, embeds into business workspaces and empowers teams to view key metrics and data insights where they work. Designed for companies of all sizes, it can be deployed on-premises, as a private cloud-hosted SaaS, as a fully managed SaaS or via a hybrid strategy. It is available via annual subscription pricing and offered in three packages: its main offering BI Analytics Teams, its embedded analytics component Product Teams and code-driven cloud analytics through Cloud Data Teams.

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Cognos Analytics

User Sentiment:
User satisfaction level icon: great

IBM Cognos Analytics is a self-service, web-based analytics platform which empowers users of all skill levels to explore data through reporting, data analytics, KPI monitoring, events and metrics. Reports give users the ability to not just visualize their insights, but also share them with colleagues. It integrates with Watson Analytics, which leverages IBM’s artificial intelligence and natural language processing to make insights more accessible to non-technical users. It has various components which give additional functionality, flexibility and agility when processing large sets of data.

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Logi Symphony

User Sentiment:
User satisfaction level icon: great

Logi Symphony (formerly Logi Analytics) provides businesses with interactive data analytics and visualizations, offering advanced reporting and visualization features in a minimal-code environment. It offers self-service data analysis and data discovery; then connects and blends operational intelligence to prepare it; and finally lets users turn it into dashboards, reports and other visualizations.

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BusinessObjects

User Sentiment:
User satisfaction level icon: great

BusinessObjects from SAP offers a variety of packages to fit businesses of all industries and sizes. It aims to reduce the cost of IT upkeep and increase responsiveness to business problems. It streamlines workloads and lets users share insights to make better business decisions.

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MicroStrategy

User Sentiment:
User satisfaction level icon: great

MicroStrategy is a data analytics platform that delivers actionable intelligence to organizations of all sizes. It allows users to customize data visualizations and build personalized real-time dashboards. It leverages data connectivity, machine learning and mobile access to offer users comprehensive control over their insights. Due to its ease of use and scalability, it stands out as a leader in the enterprise analytics field. Users can choose between cloud, on-premise or hybrid deployment according to their needs.

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Sisense For Cloud Data Teams

User Sentiment:
User satisfaction level icon: great

Formerly known as Periscope Data, Sisense for Cloud Data Teams is a data analytics software tool that integrates seamlessly with the Sisense platform, offering advanced analytics that delivers actionable insights to teams that work with data in the cloud. It provides a single, cohesive interface for users to store, organize, analyze and visualize all their data for better decision-making. It empowers users of all kinds to produce, consume and share insights intuitively together, with or without coding knowledge. Originally founded in 2012 in San Francisco, California, it was acquired by Sisense in May 2019 and rebranded in January 2020.

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Call SelectHub for a free 15-minute selection analysis: 1-855-850-3850

ThoughtSpot

User Sentiment:
User satisfaction level icon: great

ThoughtSpot offers analytics and insight capabilities to industries seeking a deeper understanding of their proprietary data in order to make data-driven business decisions. It focuses on giving nontechnical users access to processing and analytics, bringing the ease of a search function to enterprise-scale data analysis. It offers a powerful search engine integrated with in-memory computing for a consumer-class UI.

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Pentaho

User Sentiment:
User satisfaction level icon: great

Pentaho Business Analytics helps users gain insights to drive decisions and manage their data. Notable features include data visualization, dashboards, data modeling, reporting, role-based security, mobile access and a host of analytics capabilities. It serves customers of any size in all industries and can be delivered in the cloud or as an embedded implementation. It’s built on open-source principles to leverage existing data against future data and has enough to offer users of any skill level.

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Klipfolio

User Sentiment:
User satisfaction level icon: excellent

Klipfolio is an analytics software tool that helps users wield data intelligently and confidently by building dashboards and reports that track KPIs and monitor trends. Users can glean insights from information across the organization collected in one convenient place and deploy interactive data visualizations that they can share with ease. It is available through an annual or monthly subscription to one of four plans: Publish, Grow, Team and Team+. The number of dashboards and users allowed, as well as the data refresh rate and level of support varies depending on the pricing plan selected.

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RStudio

User Sentiment:
User satisfaction level icon: excellent

RStudio is an integrated development environment suite for the R programming language, synthesizing coding tools into one software tool for easier advanced data processing. Using in-memory processing, it is capable of parsing big data through integrations and connections. It is available in both open-source and commercial formats, with extra features available in the paid edition includes more sophisticated collaboration and security efforts. The free version is capable of end-to-end analytics, from API connectivity and data ingestion to visualization creation and distribution. It can be deployed standalone or on a web browser through connection to RStudio Server.

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Dundas BI

User Sentiment:
User satisfaction level icon: great

Dundas BI is a browser-based analytics platform built to embed from the ground up. The vendor provides single and multi-tenant deployments with access to shared, reusable content. HTML5 enables customizable visualizations and user-friendly dashboards to build reports with interactivity options to drill down into data on demand. It allows secure write-backs to the database, capturing input through custom forms, stored procedures and REST APIs. It gives businesses complete control over the data stored on their IT infrastructure. The vendor offers a 25-day free trial.

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Infor Birst

User Sentiment:
User satisfaction level icon: great

Infor Birst is a cloud-based analytics software tool that aims to help users discover insights without the need for analyst input. It unifies IT-managed enterprise data with user-owned data, supporting the blending of both in a top-down and bottom-up manner. It uses consistent business metrics to structure raw data into organized sets and visualizations. It helps users identify patterns and better understand their organization’s KPIs. It offers a seamless, integrated UI that allows users to perform every step of the data analysis process in a single interface, enabling a smooth experience. It can be deployed either from the cloud or self-hosted on-premise. Users can purchase it in three available formats: per-user fee, by department or business unit or by end-customer in embedded scenarios.

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Zoho Analytics

User Sentiment:
User satisfaction level icon: great

Zoho Analytics (formerly Zoho Reports) allows users to create visualizations and dashboards to present their data via a quick, easy, self-service model. It brings insight and analysis to an organization’s business data on-demand without needing IT assistance or data analysts through extensive automation efforts in several dimensions of the analytical process. Users can crunch huge datasets, clean and blend data, perform various analytical tasks and visualize the results in dynamic graphics to uncover insights. They can make data-informed business decisions in a stand-alone or embedded environment with support for mobile devices. It has flexible on-premise or cloud deployment models.

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GoodData

User Sentiment:
User satisfaction level icon: great

GoodData is a powerful, embeddable, customizable SaaS solution that combines, analyzes and visualizes the internal and external data of an organization to help businesses change the way they make decisions, with a focus on data-driven best practices. It lets users process data, analyze trends and create visualizations that present information in an easily-digestible format. Users can interpret these visualizations to draw insights and make intelligent business decisions.

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Domo

User Sentiment:
User satisfaction level icon: great

Domo is a cloud-based business management suite that accelerates digital transformation for businesses of all sizes. It performs both micro and macro-level analysis to provide teams with in-depth insight into their business metrics as well as solve problems smarter and faster. It presents these analyses in interactive visualizations to make patterns obvious to users, facilitating the discovery of actionable insights. Through shared key performance indicators, users can overcome team silos and work together across departments.

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ibi

User Sentiment:
User satisfaction level icon: great

Ibi by Information Builders offers cloud-based data and analytics platforms that empower users to turn their information into insights through robust visualization, reporting and data management. WebFOCUS is its primary offering. Flexible, configurable and scalable, it integrates data from many sources, simplifies data workflows and enables fast, easy organization and analysis of data. It allows users to make more confident data-driven decisions that drive business results.As of 2020, the vendor has announced that it will be acquired by TIBCO.

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Jaspersoft

User Sentiment:
User satisfaction level icon: good

Jaspersoft is a reporting and data analytics suite built around the JasperReports engine that helps businesses create seamlessly embeddable, pixel-perfect reports, dashboards and visualizations. It empowers businesses with the self-service capabilities to find answers to data questions through beautifully rendered visuals that are easy to understand and explain. Bridging the gap between insight and action, it promotes ownership of the decision-making process across organizations. It includes JasperReports Library, JasperReports Server and JasperReports Studio. The vendor also offers a cloud and microservice-embeddable reporting engine, JasperReports IO.

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SAS Visual Analytics

User Sentiment:
User satisfaction level icon: great

SAS Visual Analytics offers fast answers to complex questions drawn from datasets of all sizes. It provides guided exploration, interactive dashboards, smart visualizations and self-service analytics to users of all technical skill levels, promoting data literacy and visibility. Its versatile, scalable design helps users make better business decisions based on data transparency. Built on a cohesive in-memory architecture, it promotes intelligent action driven by insight.

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Pyramid Analytics

User Sentiment:
User satisfaction level icon: great

Pyramid Analytics offers an enterprise-grade operating system that scales smoothly from single-user to organization-wide implementation. It’s OS agnostic and can be deployed in the cloud or on-premise. It promotes data literacy by allowing different levels of users to utilize different capabilities. It is designed to support an organization’s decision workflow end-to-end from self-service analytics to forecasting.

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FullStory

User Sentiment:
User satisfaction level icon: excellent

FullStory is a digital intelligence platform that provides comprehensive insights into users’ interactions with digital business experiences. It automatically detects issues that cause funnel drop, measures impacts, fixes bugs and finds solutions. Seamless communication through Slack and Jira links teams to the exact time and place where an issue occurs. It optimizes the client experience by allowing tracking and monitoring throughout the customer journey. It indexes entire sites and user interactions while spotting errors for the end-user.

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Izenda

User Sentiment:
User satisfaction level icon: great

Izenda (replaced by Logi Symphony) is a business intelligence product that allows users to embed reporting and analytics capabilities into other applications. It monetizes data, promotes data literacy, offers insights and sets users up to make data-driven business decisions.From ad-hoc reports to ongoing insights, this software tool offers users a flexible range of data analysis features and visualization capabilities. It was designed for both developers and end users with a modern technology stack, flexible architecture and intuitive drag-and-drop interface.

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Exago

User Sentiment:
User satisfaction level icon: excellent

Exago (replaced by Logi Symphony) is embeddable, flexible and scalable. It is designed for multi-tenant SaaS use and requires no additional desktop downloads or plug-ins. It offers an open API and customizable UI, giving users control and flexibility. It includes express reports, pixel-perfect reports, report formatting templates, crosstab reports, drill-down, a dashboard designer, maps, data blending and OLAP.

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WebFOCUS

User Sentiment:
User satisfaction level icon: great

WebFOCUS is a data analytics solution from Information Builders that helps businesses transform their data into actionable insights. Its intuitive interface makes self-service intelligence accessible to users of all skill levels. Its capabilities include dashboards, scorecards, mobile access, guided ad hoc reporting, data integrations, dynamic report distribution and much more. As of 2020, the vendor has announced that it will be acquired by TIBCO.

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ClearStory Data

User Sentiment:
User satisfaction level icon: great

ClearStory Data was acquired by Alteryx in 2019. Data access and analysis were once relegated to specialists, quants or statisticians. Today, competitiveness on the front lines of business is dictated by the speed of data access and the quality of informed decision-making. ClearStory Data’s end-to-end solution includes an integrated Spark-based data processing platform and an incredibly simple user application for business consumption of insights.

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Datorama

User Sentiment:
User satisfaction level icon: great

Datorama helps businesses handle their processing and analysis needs for data sets of any size and complexity. It is scalable and cloud-based for growth, access and convenience. Powered by Salesforce, it’s built to provide enterprise-grade intelligence and insights.

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BIRT

User Sentiment:
User satisfaction level icon: great

It’s an open-source project on Eclipse and is an acronym for Business Intelligence and Reporting Tools. It lets organizations extract and transform data for business analysis. Its Report Designer enables visual report-building within interactive dashboards. The runtime component executes the reports once ready. Embedded into a range of business interfaces, it enables custom design layout, data access and scripting to present report output over the web. It supports charts, crosstabs, using multiple data sources within the same report, re-using queries within reports and addition of custom code.

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Best of Awards

COMPARE THESE LEADERS

SelectHub analysts have spent over 2,000 hours evaluating over 300 business intelligence tools, ensuring we understand each software’s capabilities, strengths, and limitations.  From this, we recognize which BI software really lead the pack, and deliver the features and capabilities companies actually need, based on crowdsourced requirements from the SelectHub platform.

Below, are the awards given to the people behind those products.

Analyst Pick
Analyst's Pick Awards

Awarded to top products picked by Analysts as Overall Best Products in the Category.

Domo MicroStrategy Oracle Analytics Cloud Power BI
SAS Sisense Tableau TIBCO Spotfire
User Favorite
User Favourite Awards

Awarded to products receiving a User Sentiment Score of Excellent.

Board International Domo Dundas BI Exago Information Builders
Looker Power BI Sisense Tableau TIBCO Spotfire
Augmented Analytics
Augmented Analytics Awards

Awarded to the Top products scoring 80 or more in this feature.

Domo Oracle Analytics Cloud Power BI SAS
Sisense TIBCO Spotfire Yellowfin
Advanced Analytics
Advanced Analytics Awards

Awarded to the Top products scoring 80 or more in this feature.

Board International Domo Dundas BI Information Builders
Oracle Analytics Cloud SAS Yellowfin
Data Visualization
Data Visualization Awards

Awarded to the Top products scoring 80 or more in this feature.

Domo Dundas BI MicroStrategy Oracle Analytics Cloud Power BI
SAS Sisense Tableau Yellowfin
Reporting
Reporting Awards

Awarded to the Top products scoring 80 or more in this feature.

Board International Dundas BI Information Builders MicroStrategy Oracle Analytics Cloud
Power BI SAS Sisense Tableau Yellowfin
Data Querying
Data Querying Awards

Awarded to the Top products scoring 80 or more in this feature.

Dundas BI Information Builders Looker Oracle Analytics Cloud
Power BI Sisense Tableau Yellowfin
Security
Security Awards

Awarded to the Top products scoring 80 or more in this feature.

Domo MicroStrategy Oracle Analytics Cloud
Power BI Yellowfin
Mobile BI
Mobile BI Awards

Awarded to the Top products scoring 80 or more in this feature.

Board International Information Builders MicroStrategy Oracle Analytics Cloud
Power BI SAS TIBCO Spotfire
Connectivity
Connectivity Awards

Awarded to the Top products scoring 80 or more in this feature.

Domo MicroStrategy Power BI
Sisense TIBCO Spotfire

Price Guide

See the Price/User for the top business intelligence tools… plus the most important considerations and questions to ask when shopping.

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