Power BI vs Oracle Analytics Cloud
Last Updated:Our analysts compared Power BI against Oracle Analytics Cloud based on data from our 400+ point analysis of Business Intelligence Tools, user reviews and our own crowdsourced data from our free software selection platform.
![Power BI Software Tool](https://d3uimxdj41cg3o.cloudfront.net/products/83f2550373f2f19492aa30fbd5b57512-2128e186ac7b33abd5022ee636fe3bf3/resources/normal/logo.png?1693316446)
![Oracle Analytics Cloud Software Tool](https://d3uimxdj41cg3o.cloudfront.net/products/2b45c629e577731c4df84fc34f936a89-3d49234081fe9f027133c8efd4acfcfb/resources/normal/logo.png?1693316738)
Product Basics
Product Insights
- Live 360-Degree View of Data: Stay in the loop about crucial business insights. Power BI's dashboards update in real time from all data sources.
- Visualize Data Trends: Create intuitive visualizations to present data after it is parsed, structured and analyzed. This can be in the form of graphs, charts, maps or other graphic depictions that make interpreting data quicker, easier and more impactful.
- Make Data-Driven Decisions: Put the data visualizations to work — analyze not only what happened, but also why, how and where. Use data to improve business processes and customer interactions, adjust business plans and make forecasts.
- Ease of Use: Encourages user adoption towards a data driven culture. Power BI simplifies self-service BI with built-in features similar to Excel and other Microsoft technologies — feel right at home with functionalities like drag-and-drop design, resizing and copy-and-paste.
- Collaborate Across Organization: Share reports and collaborate on decisions quickly; save time otherwise spent on inefficient meetings or jumping from one platform to another. Integrates seamlessly with many commonly used business tools to promote teamwork throughout departments.
- On-the-Go Access: Access visual analytics on the go with Power BI. Stay connected to and share insights from any device, with mobile-optimized reports and a mobile app.
- Secure Insights: As one of the largest, most well-known names in the software industry, Microsoft backs up their reputation with security and protection for businesses’ sensitive information in Power BI. Visit the Trust Center to learn more about exactly how all of Microsoft’s solutions — including Power BI — meet industry security standards and ensure regulatory compliance. Keeps information secure from the original data source all the way up through the report sharing and collaboration features.
- Free Version: Power BI goes beyond a free trial with a perpetually free Desktop version, suitable for creating reports and data visualizations on an individual basis.
- Scalability and Affordability: Power BI can scale from the individual to the enterprise level as a whole, while only paying for exactly what’s necessary — choose the right option from versions varying in capabilities and pricing.
- Customized Responses: Get tailored responses to queries made in the personalized search feature, which can answer users’ specific business questions.
- Discover Data Trends: Highlight correlations between data points when displaying information visually, with a brushing feature that works across visualizations and updates so that users always have current information.
- Conversational Analytics: Ask analytical questions using natural language queries, in the way users would speak normally. Automatically generate natural language explanations of results to explain visualizations and trends. Receive guidance from chatbots across datasets to improve data literacy, allowing non-technical users to interact intimately with data.
- What-If Scenarios: Make accurate predictions and forecasts through what-if modeling, using a native multidimensional analysis engine called Oracle Essbase to develop complex business models.
- Collaboration: Share content in real time with other employees, shareholders, contractors and more with collaboration features. Find opportunities to share data and facilitate discussions that are stored alongside the visualization that spawned them.
- Machine Learning: Let the system autonomously identify patterns and trends through machine learning algorithms, then create the best visualization for the dataset. Generate narratives to immerse viewers and users in the significance of data.
- Data Source Connectivity: Draw data from hundreds of supported sources both on-premises and cloud-based, including web APIs, Salesforce, Dynamics 365, Excel, Google Analytics, JSON and text/CSV files, Oracle, SQL and more.
- Data Preparation: A self-service Power Query process ingests, transforms, integrates and enriches data while preparing it for analysis in Power BI. Organize unstructured data into interpretable data sets to highlight trends. Approach analysis from different angles with intuitive filters and data manipulation features.
- Data Visualization: Power BI creates a range of visualizations from data that conceptualize trends and patterns. These can be a range of different graphics including bar graphs, line graphs, pie charts, scattergrams, maps, etc. Power BI transforms abstract concepts and hard numbers into easy-to-interpret charts.
- Pre-Built or Custom Dashboards/Reports: Choose from a range of pre-built templates optimized for most industries to generate visualizations of KPIs in seconds. Or, if out-of-the-box reports don’t cut it, design customized data stories with a drag-and-drop canvas and hundreds of interactive visualization options in Power BI.
- Natural Language Processing: Explore data through conversational language with the built-in Q&A tool; find meaningful answers to data-related questions.
- Secure Data Governance: Prevent data loss with role-specific data protection and row-level security. Safeguards data so that Power BI meets industry-level compliance standards and certifications. Allows administrators to centralize data governance, security and management across the organization.
- Collaboration: Power BI fosters collaboration through a data-driven culture of business intelligence with features like team commenting, alerts and content subscriptions. Publish and share permissions-adjustable reports and dashboards, both internally and externally.
- Mobile Compatibility: All reports in Power BI are optimized for mobile and can be published to the cloud or on-premises, or embedded into existing apps or websites. Receive personal data alerts, quickly view and share insights and stay in the know from any mobile device on Android or iOS, or any PC or tablet or phone with access to the Windows Store.
- Embedded Analytics: Brand and customize custom analytics offerings for end-users with white label capabilities and a plethora of visualization options. Develop and test custom modules to embed Power BI's analytics capabilities into other applications.
- Seamless Integration: Power BI seamlessly integrates with everything in the Microsoft Office 365 Suite, as well as a range of other software and BI solutions. This includes third-party data sources like Spark, Google Analytics and more.
- On-Premises or Cloud Server: As part of the Premium plan, Power BI's Report Server provides a hybrid, comprehensive solution by building a BI environment on-premises, keeping it safe behind the intranet firewall. Allows the flexibility to move the server to the cloud as per requirements, protecting the business’ investment and data for the future.
- Data Preparation: Structure a range of data types, clean the data sets and prepare them for analysis with functions like clustering, forecasting and anomaly detection. Receive recommendations on the best way to cleanse, enrich and combine data to eliminate outliers and generate cohesive recommended visualizations.
- Data Connectors: Choose from over 45 data connectors to draw data from a huge range of data warehouses, databases and big data sources, then enter the data into a single interface. Employ drag-and-drop data blending between self-retrieved and proprietary data.
- Visualizations: Simplify data visualization by letting the system auto-create visualizations from data provided from a selection of 35 different options including charts, graphs, scattergrams and more. If the base selection isn’t enough, leverage over 20 downloadable add-ons and hundreds of third-party visualization options. Automatically generate narrative explanations of these visualizations while they are created, collaborated on and changed.
- Predictive Analytics: Get a smooth head start on creating forecasts based on historical data via pre-built predictive analytics models, or dig deeper and create custom models tailored to your unique needs.
- Mobile: Enjoy a consistent user experience across systems through a native mobile app, optimized for handheld devices and designed for touch. Utilize multi-gestural interactions to interact with data in an intuitive way unique to mobile devices.
- Embedded Analytics: Embed it into other enterprise solutions such as CRM through Javascript embedding, and embed visualizations, reports and dashboards directly into other applications.
Product Ranking
#2
among all
Business Intelligence Tools
#10
among all
Business Intelligence Tools
Analyst Rating Summary
Analyst Ratings for Functional Requirements Customize This Data
Analyst Ratings for Technical Requirements Customize This Data
User Sentiment Summary
Power BI has a 'great' User Satisfaction Rating of 88% when considering 4795 user reviews from 4 recognized software review sites.
Oracle Analytics Cloud has a 'great' User Satisfaction Rating of 84% when considering 719 user reviews from 4 recognized software review sites.
Awards
Synopsis of User Ratings and Reviews
Microsoft Power BI is no doubt a powerful business intelligence platform, from one of the leaders in the technology field, with some users even saying that its potential seems to be limitless due to its extensibility and scalability. Power BI has resounding success with its intuitive interface, robust data visualization capabilities and interactive features that make analytics accessible to all users. Power users say that its support for DAX, R, Python and other query languages give them access to even more complex calculations, data querying, data preparation and data modeling, making Power BI a strong solution for technical and non-technical users alike. However, many customers say that while Power BI may have a user-friendly GUI, it’s not necessarily a user-friendly system, with many users saying that they required heavy training or preexisting knowledge to really understand how to work with the system. While many users cite its seamless Microsoft and Windows integration as a pro, especially for those companies that have already invested in Microsoft-based solutions, others say that Power BI’s incompatibility with non-Windows systems and weaker integrations with non-Microsoft solutions are a point of frustration for them. The cloud-based platform offers responsive mobile and web access to dashboards, but several users note that browser functionality is limited. Power BI reviews seemed to be mixed as to Power BI's sharing capabilities, with about 65% of users satisfied that Power BI helps them in making presentations and catering to different audiences, with the other approximately 35% expressing dissatisfaction with its limited display and export options, as well as restrictions on non-subscribers not being able to view dashboards. Another pain point for Power BI seems to be its operating speed, particularly when working with large datasets. In summary, Microsoft Power BI is a strong contender in the business intelligence field, earning mostly positive reviews for its boost to productivity and efficiency, and an especially good choice for customers already using Microsoft technologies like Excel, but may be difficult for new users to adopt.
Oracle Analytics Cloud, the SaaS offering from the enterprise BI and ERP software giant, is a strong choice for mid to large-sized companies. OAC sets itself apart from the competition with its revolutionary and easy-to-use augmented analytics that make using machine learning as simple as pushing a button. Another strong point for OAC is its user-friendly GUI and interactivity, which encourage business users to access their insights. With powerful and flexible features such as mobile compatibility and super-solid reporting, even despite restrictions or limitations, many users find OAC to fulfill their business needs. However, this comes at a price — a price that several find a bit too high for their budget. As a constantly updating cloud-based solution, many users praise the way that OAC reduces their operating and maintenance costs, but others note that its newness makes the platform buggy. Some of these errors are difficult to resolve, with the cause of them indeterminable. Another point of frustration lies in support; several say that technical support is slow to respond to their tickets, and that patches to fix bugs in the platform are slow and sometimes ineffective. Even still, Oracle Analytics Cloud provides speed through its data processing engine, simplified machine learning and AI-powered augmented analytics and reporting capabilities that make it a frontrunner in the field of data analytics and data visualization, especially for bigger businesses looking to consolidate and automate their reporting.
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